"Serif and sans-serif"
Definition
Two families of typeface. Serif fonts have small decorative lines at the ends of letters. Sans-serif fonts do not.
How to use it
Serif fonts (e.g. Times New Roman) feel traditional. Sans-serif fonts (e.g. Arial) feel modern and clean. Jobs brought both to the Mac for the first time.
Examples
► "The designer chose a sans-serif font for the website because it felt more modern."
► "Books often use serif typefaces because they are easier to read on a printed page."
From the lesson
Steve Jobs | Connect the Dots
This phrase appears in the Steve Jobs | Connect the Dots lesson. Open it to watch the scene and download the free worksheet.
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